One Group united by a single commitment

K2 Group brings together specialist teams across global mobility, united by a shared commitment to support organisations and their global talent with care, clarity, and consistency at every stage of the journey.

Richard Nunes from our K2 Group office in South Africa

Global leadership, defined by how we lead

Leadership at K2 Group is not defined by hierarchy or visibility, but by responsibility, expertise and accountability. Our global leadership team is made up of experienced specialists across every discipline of the Group, each trusted to lead their area with clarity and integrity.

This approach ensures decisions are informed by deep subject matter knowledge and grounded in real delivery experience. It creates consistency across regions while allowing leaders to respond quickly and thoughtfully to the needs of clients, teams and global talent.

Richard Nunes from our K2 Group office in South Africa
James Marshall laughs with Linda Rafferty at the ESG Podcast recording

Expertise-led leadership with clear accountability

Across K2 Group, leadership is embedded within each service line and region, creating ownership where it matters most. From relocation and immigration to advisory, reward, technology and communications, our leaders are recognised experts in their fields, guiding teams and setting standards globally.

For clients, this means one voice, a single point of accountability and confidence that programmes are led by people who understand both strategy and execution. Leadership at K2 Group is measured not by profiles or titles, but by outcomes, trust and long-term relationships.

James Marshall laughs with Linda Rafferty at the ESG Podcast recording

Client satisfaction

Three young professionals discussing work while standing around a desk with laptops in a bright modern office.
A smiling woman and excited girl looking at a tablet together under a blanket with a small white dog.

It reflects how we operate as a business and individuals, emphasising accountability, consistency, and investment in the people we support.

We do not rely on assumptions. Through regular surveys, service reviews and Net Promoter Score® benchmarking, we listen to what our clients need, value and expect. This insight drives everything from day-to-day improvements to long-term strategy. It helps us shape services that deliver on promise and build trust that lasts.

Our Culture

Culture at K2 is not something we write down and forget. It is something we live together. It guides how we support one another & how we show up for our clients, wherever they are in the world.

Our people feel trusted, valued and empowered, creating a culture of care that carries through to our service. From our Great Place to Work® accreditations to the values behind our Q framework, everything is built on doing right by others. When our people thrive, so do our clients.

Our Global mobility growth journey

2002

A humble start, a clear vision

K2 was founded by Nick Plummer and Richard Rutledge in a front room in West London, UK, on the belief that mobility could be more human, more personal, and more client-focused.

Over two decades later, we remain one of the only owner-operated global mobility companies. That independence brings agility, consistency, and a relentless commitment to service that continues to define every client partnership.

2004

Growing global reach

We begin our global expansion, building a presence in key locations around the world. This gives our clients on-the-ground knowledge and consistent support across borders, helping them relocate talent with confidence.

Offices include:

  • UK in 2004
  • Sweden in 2006
  • Singapore in 2007
  • Houston in 2008

A welcome face to great you at K2 Group in Houston, Texas

2010

Advisory services introduced

We launch professional advisory services to help clients optimise their mobility strategy. By aligning relocation goals with wider business aims, we empower HR and mobility leaders to get more from their programmes. It is now known as K2 Indx within the K2 Group.

Taryn from K2 Indx poses for camera

2013

Africa and APAC expansion

Offices open in South Africa & Australia, joining Singapore in our APAC network. This helps us bring more local insight to regional relocations and gives clients deeper support across emerging markets.

Vineyard rows leading to farmhouses with Table Mountain in the background during a colorful sunset in Cape Town.

2015

ISO 9001 and 14001 certifications

We achieve ISO certifications for quality management and environmental standards. This formalises our commitment to delivering reliable service and sustainable operations for every client and assignee. Read more about them here.

Smiling woman in striped shirt using smartphone at desk with laptop in open office space.

2016

ISO 27001 and MEA expansion

With ISO 27001, we strengthen our information security approach. We also open in Dubai. Together, these moves reassure clients that their data is safe and their Middle East needs are expertly covered.

Orange and red sand dunes under a vibrant red and purple sunset sky.

2017

The launch of Aspire

We launch our five-year business strategy: Aspire. It provides clarity and direction for our teams. Clients benefit from focused service goals, greater consistency, and a partner always pushing to improve.

Aerial view of dark blue ocean water with white foamy waves crashing and swirling.

2018

Immigration launch

We bring immigration expertise to the group, ensuring better integration and accountability. This helps clients manage complex moves with fewer touchpoints and more consistent compliance. It is now known as K2 X Border within the K2 Group.

Aerial view of diverse people walking and gathering on a large paved area with some holding rainbow umbrellas and flags.

2019

K2 Bespoke is introduced

K2 Bespoke launches as a premium relocation service for senior leaders and their families. It sets a new standard for high-touch mobility, giving clients a solution tailored to their most valued talent.

The K2 Bespoke ballerina

2021

New offices in the Americas and Europe

São Paulo, Miami and Paris join our global footprint. This enhances regional capability and ensures clients have local experts guiding each move, every step of the way.

Rows of blooming lavender in front of a historic stone abbey surrounded by green hills under a bright blue sky.

2022

Kinetic strategy launched

Following Aspire’s success, we launch Kinetic to drive the next chapter. This ensures we continue to evolve our service to meet clients’ changing needs in a dynamic mobility landscape.

Athlete with a prosthetic leg jumping between rocks with a lake and mountains in the background at sunset.

2022

Global celebration in Barcelona

We bring our global team together in Barcelona to celebrate 20 years. This milestone reaffirms our purpose: building strong relationships that benefit our clients and their people.

The K2 team gathered for the first global offsite in Barcelona

2022

EcoVadis partnership

We partner with EcoVadis to strengthen sustainability efforts. Clients gain a mobility partner with measurable ESG performance and shared environmental goals.

Linda Rafferty preparing for the ESG update Podcast at RHS Wisley

2022

We become Great Place to Work® certified

We are officially certified across all global locations. This reflects the strength of our culture, which directly translates into better service and team stability. Read more about our certification here.

The team at the K2 Bespoke offsite in the UK

2023

Launch of AlphaTech

K2 AlphaTech launches to build digital tools for mobility teams. Clients benefit from tech that supports real-world workflows and simplifies reporting, compliance and automation.

Mike Kennedy the K2 Group CTO poses for a photo in the office

2023

K2 Foundation is formed

We formalise our charitable work through the K2 Foundation. It brings added purpose to our people and shows clients we’re committed to impact beyond business.

Two girls from the K2 Foundation school in São Paulo smile at lunch time

2024

ISO 45001 achieved

We earn ISO 45001 for health and safety management. It ensures we meet the highest standards for duty of care, both for our team and the people we relocate.

Two blurred people walking in front of a green moss wall with a blue illuminated K2 logo.

2024

Flagship project by Twelve Degrees

Our communications agency, Twelve Degrees, supports one of the world’s largest hedge funds. Clients now have access to creative comms that support change and mobility engagement.

2024

Plastics reduction launch

We commit to reducing plastic use across our operations and supply chain. Clients view this as part of our wider promise to act responsibly and operate sustainably.

2024

We become Great Place To Work® recertified

We’re recognised again for our positive culture. It helps us retain talent, support growth and deliver consistent, personal service worldwide.

Raffi discusses our learning and development programme with a colleague

2024

Shanghai office opens

We expand our APAC footprint by opening an office in Shanghai. This provides clients with stronger in-region support for talent moving in and out of mainland China.

2025

São Paulo school opens

We complete construction of a new school in São Paulo through the K2 Foundation. Clients see this as a real-world reflection of our values and our commitment to long-term, global impact.

A girl from the K2 Foundation school in São Paulo plants for the future crop

2025

K2 FastTrack launches

We launch FastTrack, a service designed to reduce friction and fear around mobility change. It gives clients and their people confidence in moving quickly without compromising care.

Swimmer in a blue swim cap performing a freestyle stroke in open water at sunrise or sunset.

2025

K2 Indx joins the family

We welcome K2 Indx into the K2 Group. The business strengthens our ability to support complex mobility programmes with specialist expertise and a more connected approach to global talent movement.

Taryn from K2 Indx poses for camera

2025

K2 X Border launches

We introduce K2 X Border to simplify the increasingly complex world of international work. The service offers organisations clearer paths for managing cross-border talent, compliance, and mobility strategies.

Aerial view of a city intersection with a distinctive octagonal building in the center surrounded by high-rise buildings and busy streets in the evening.

2026

Twelve Degrees officially launches

Following successes in the UK and US, we officially launch Twelve Degrees; our communications agency dedicated to change, culture, and the human side of global mobility. It assists organisations in guiding people through transitions with clarity and confidence.

Man standing on a red and black hoverboard holding a professional video camera, surrounded by people walking and riding scooters on a city sidewalk.

2026

The K2 Group is launched

K2 Group is formalised, uniting all specialist businesses under a single purpose. This structure gives clients clarity and access to a complete ecosystem of services, each expert, all aligned.

Richard Nunes from our K2 Group office in South Africa
Mayara discussing a relocation in the K2 Group Brazil office

We're a business built with a trusted global partner network

GAPP is our Global Approved Partner Programme, delivering our services worldwide. Built on shared vision and service level expectations, it helps partners operate as an extension of K2, not a third party.

GAPP aligns partners to the same standards, ways of working, and commitment to care, clarity, and quality. This ensures a consistent experience for clients and their global talent during assignments or relocations. The delivery is seamless, accountable, and human, with partners understanding not just what to do but how it should feel for those involved.

Mayara discussing a relocation in the K2 Group Brazil office
Mike Kennedy the K2 Group CTO poses for a photo in the office

InfoSec & technology credentials

Protecting client and assignee data is one of our highest priorities. Our systems are designed to give transparency, control and confidence at every stage of a move.

Through secure platforms and recognised global standards, we keep information safe while enabling the flexibility clients need to manage mobility effectively.

Mike Kennedy the K2 Group CTO poses for a photo in the office

Latest Insights & News

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Culture
Global
Services

Personally speaking - Episode 13

March 18, 2026
In this episode of Personally Speaking the tables are turned as our CEO, Nick Plummer, is the host, interviewing our Global Marketing Director, James Marshall, about the path to building a global brand. K2’s rebrand, at its core, aims to keep the cohesion of the global brand, whilst also highlighting more strongly its different assets. Under the new ‘K2 Group’ will sit: K2 Relocate, K2 Bespoke, K2 X Border, K2 Indx, K2 Alphatech, and 12 Degrees.
Learn more
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Global

Brand Evolution

March 16, 2026
James Marshall (Global Marketing Director), Nick Plummer (CEO), Shelley Jarlett-Hill (Global Marketing Manager) and others share the story behind the K2 rebrand and the reasons that make this next step so exciting for K2’s future. In this carefully crafted brand story, K2 Corporate Mobility’s journey is explored, specifically how the business has grown into a trusted name within the industry over the past decade.
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Headline
Global

K2 Corporate Mobility’s growth leads the company to rebrand

March 16, 2026
In order to clearly distinguish between each service group, whilst also maintaining the identity and the cohesion of the K2 brand, they have chosen to rebrand K2 Corporate Mobility as K2 Group. K2 Group is a collection of brands or service offerings, specifically K2 Relocate, K2 Bespoke, K2 X Border, K2 Indx, K2 AlphaTech, and Twelve Degrees.
Learn more